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Who are ’gleamers’ and do how they affect consumer behaviour and advertising
Mid Day· 3 days agoAs per a recent study by trend forecasting site WSGN, an emerging set of consumers called Gleamers...
Carving a Niche – Why does your brand need a unique brand personality and voice?
Financial Express· 4 days agoDeveloping a brand voice and tone helps the brands to reach out to their targets just the pied piper did. Brand Personality: Defining a personality for your brand and using it in all aspects ...
From Taipei to Reykjavík, An Insider’s Guide to 10 Vibrantly Queer Global Destinations
them· 5 hours agoAFTER HOURS: While Glasgow has plenty of gay bars, many of them clustered in the Merchant City...
How the Royal Oak Became Audemars Piguet’s Hottest Watch
Robb Report· 5 days agoThe Royal Oak has defined sports watch elegance since 1972, and in the past few years it has seen a...
Interview: Babita Baruah, CEO, VML India
Financial Express· 5 days agoIn this interview, she spoke to Christina Moniz about the early challenges and how the newly formed entity will create differentiation while carrying...
Most Prominent Brands To Watch in 2024
The Economic Times· 5 days agoGet ready to explore the most influential brands poised to make a significant impact in 2024. Known for their visionary approaches and exceptional...
Will Godi Media Change In Modi 3.0?
rediff.com· 5 days ago'The election results mean that the Opposition can no longer either be ignored or attacked in the way that it has been.' After 2014 India became familiar...
Kim Yoo Jung: all you need to know about her journey from child star to global recognition in 'My...
The Times of India· 3 days agoToday, let's take a wild ride through the rollercoaster career of a Korean actress who's seen it all...
BEWARE! Govt Can Intercept Messages
rediff.com· 7 days agoMessages sent through Internet-based messaging service providers such as Whatsapp, Signal, and Telegram, as well as those which are encrypted, are...
L-G dissolves Dialogue & Development Commission
Tribune India· 5 days agoLieutenant-Governor (L-G) VK Saxena on Thursday approved the dissolution of the Delhi Dialogue and Development Commission (DDCD). The L-G ordered for the...
