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Premium sneaker stampede sweeps India off its feet and Adidas is game for it
The Economic Times· 4 days agoThis change in demand is reflected in the premium options offered by Adidas & Myntra on the latter's...
and-less sneakers to lure price-conscious shoppers
Livemint· 6 days agoNike will roll out new $100-and-under sneakers in countries around the world, its chief financial officer said Thursday, as the sportswear giant tweaks its product lineup ...
Stylish Sneaker Brand 'Comet' clutches Rs.42.3 crore in Series A
SiliconIndia· 2 days agoTeam StartupcityComet, a new-age sneaker brand has lifted Rs. 42.3 crore (approximately $5 million) in its Series A funding round directed by Elevation Capital. According ...
The six commandments of sports marketing - ET BrandEquity
The Economic Times· 3 hours agoWhile the basic principles of branding and marketing can surely be applied even here, here are 6...
A young Indian luxury shoe brand from Chennai is acquiring a global appeal
Hindustan Times· 5 days agoThe state, the largest exporter of leather products, is home to several shoe factories that are...
Prosecutor presents evidence at crime scene in killing of CDCR counselor
The Bakersfield Californian· 2 days agoA Target bag with bottles of coconut water and Rockstar drinks, six bullet shell casings, two Adidas brand sandals, two phones and a trail of blood splatters led from Benny ...
Puma onboards cricketers Riyan Parag and Nitish Kumar Reddy - ET BrandEquity
The Economic Times· 3 days agoSports brand Puma India, in order to deepen their connect with Gen Z consumers, has onboarded...
Nike stock plunges as gloomy sales forecast fans growth concerns
The Economic Times· 6 days agoNike's stock slumped 20% on Friday as a forecast for a surprise drop in annual sales amplified...
Nike’s slow recovery is testing investors’ patience | Mint
Livemint· 7 days agoOnce the top dog, Nike has been losing both customers and investors over the past year. The...
Did Michael Jordan's Sons Play in the NBA? Exploring Marcus and Jeffrey’s Basketball Career After...
Pinkvilla· 7 days agoAs Bronny James gets drafted by the Lakers to team up with his dad, LeBron James, people start...