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Coca-Cola India on target with Super Power Retailer Program in Odisha
Retail Insight Network· 53 minutes agoCoca-Cola India has helped to upskill 14,000 retailers in the state of Odisha during 2024 through...
Coca-Cola uncaps board control of bottling operations
The Economic Times· 3 days agoNew Delhi: The Coca-Cola Company is, on Sunday, shutting down its Bottling Investments Group (BIG),...
Coca-Cola India and Skill India's Super Power Retailer programme empowers over 14,000 retailers
Theprint· 1 day agoThis remarkable programme was launched by Shri Dharmendra Pradhan, Hon’ble Union Minister for Education and the former Minister for Skill Development & Entrepreneurship, on October 15th 2023 ...
Coca-Cola closes bottling subsidiary BIG, trims stake in bottling to focus on brand and product
Hindustan Times· 2 days agoWhen is Coca-Cola's BIG shutting down? The BIG corporate office will shut down on June 30, with the...
Coke is still a challenger brand in India and that mindset helps: John Murphy, Global President, ...
The Economic Times· 5 days agoNew Delhi: Coca-Cola is "still a challenger brand in India", and it is also operating in this market...
After 30 years, why is Coca-Cola still a challenger brand in India?
The Economic Times· 4 days agoBrand Coke, still a challenger brand in India, is experimenting with a number of global marketing...
Poland competition office gives green light to two manufacturer-led DRS “operators”
Just Drinks· 7 days agoPoland’s competition and consumer protection office (UOKiK) has approved two applications for...
Ampverse DMI appoints Sona Mazumdar to lead new marketing solutions unit
Financial Express· 4 days agoMazumdar brings experience from collaborating with over 300 brands across Asia, including Porsche,...
Dodging the brand police - ET BrandEquity
The Economic Times· 6 days agoCoca-Cola was not alone risking more than a century of carefully-preserved brand ideals. Others who chose to tease the conservative brand police with a ...
Carbonate Your Red Sangria For A Much-Needed Fizzy Upgrade
Daily Meal· 2 days agoSangria is a perfect summertime drink to have on hand. Carbonate your favorite red sangria recipe to...