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Branding beyond products: Building emotional connections and brand communities
Financial Express· 2 hours agoBranding and products are at the heart of marketing. Products solve customer problems. Brands make...
Air India’s brand new A350 aircraft to make long-haul debut with Delhi-London Heathrow flights from...
Indian Express· 3 days agoAir India started receiving the long-range A350 aircraft—which are part of its mammoth order of 470...
Lovely Runner Byeon Woo Seok beats BTS for top spot in June all star brand rankings: See list
Hindustan Times· 8 hours agoLovely Runner, the tvN K-drama which aired on Viki and concluded it run back in May has remained one...
The Best American-Made Furniture Brands of 2024
Bob Vila· 1 hour agoWhen you’re looking for American-made furniture brands, you’ll want to consider Max & Lily. Max & Lily crafts bedroom furniture for children, and the ...
BTS' Jin dominates overall K-pop idol brand reputation rankings for June; IVE's Wonyoung, Astro's...
Hindustan Times· 1 day agoBTS' Jin defeats 1,729 K-pop idols to take charge of individual brand reputation rankings for June....
BLACKPINK's Lisa likely to have parted ways with CELINE as global ambassador after 3 years; Report
Pinkvilla· 23 hours agoBLACKPINK's Lisa, after a successful tenure as CELINE's global ambassador since 2020, has reportedly...
Zoe launches first own-brand supplement on the back of successful nutrition programme
T3· 9 hours agoCredit: Zoe QUICK SUMMARY Known for its successful personalised nutrition programme, Zoe has...
“Our brand is about human connections and generating good times”
Financial Express· 14 hours agoTo what extent is Heineken’s sponsorship strategy in line with the premiumisation plan? Through our...
Coke is still a challenger brand in India and that mindset helps: John Murphy, Global President,...
The Economic Times· 3 days agoNew Delhi: Coca-Cola is "still a challenger brand in India", and it is also operating in this market...
India's branded residences market to expand by 60% by 2027 - ET TravelWorld
The Economic Times· 18 hours agoGlobally, there are over 105,000 branded residence units spread across 750 projects, with India...