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Blaze ka Craze? Gautam Gambhir stars in Lava's Blaze X campaign - ET BrandEquity
The Economic Times· 6 days agoThe film, conceptualised and created by 82.5 (an Ogilvy Company), is inciting laughs and excitement...
Cadbury Fuse’s new campaign reminds you not to let hunger get in your way - ET BrandEquity
The Economic Times· 14 hours agoCadbury Fuse, a snack known for its blend of peanuts, caramel, and chocolate mousse, is substantial...
Sunfeast SuperMilk launches ad campaign featuring Tamil superstars Sneha and Simran - ET BrandEquity
The Economic Times· 13 hours agoThe campaign plays on the common notion that one must go in search of good things and cleverly flips...
Mangaldeep launches new ad campaign "dil se karo baat, bhagwan ke saath" - ET BrandEquity
The Economic Times· 6 days agoWith this campaign, the brand embraces a new perspective which encompasses a diverse set of lives,...
An advertising agency CEO argues that organisation culture is more critical than creativity
Scroll· 7 days agoThe former chairman of FCB Ulka Anil Kapoor usually said, “Advertising is a senior person’s business where the best ideas come from youngsters.” This is not restricted to advertising but holds ...