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Short-form video is going through its WhatsApp moment: Gaurav Jain, CBO, ShareChat and Moj - ET...
The Economic Times· 6 days agoIndian short-form video (SFV) platforms are rivalling their global counterparts in terms of...
The battle for user acquisition and retention: Inside the high-stakes world of online gaming
Financial Express· 6 days agoIt is believed that user acquisition policy varies depending on the type and nature of the game.
CyberFrat makes an history with CF100 India 2024-Honouring the Top 100 Cybersecurity Influencers
Mid Day· 7 days agoCF100’s commitment to recognizing and celebrating the contributions of these industry leaders...
Next GST Council meet on September 9, overhaul of rates expected
The New Indian Express· 7 days agoThe 54th GST Council meeting is set to take place on September 9 in New Delhi, as confirmed by the...
Brands bet big on influencers to stay active, virtually - ET BrandEquity
The Economic Times· 7 days agoConsumer goods companies such as Hindustan Unilever (HUL), Dabur, and Godrej Consumer Products (GCP)...
From shampoo sachets to microtransactions in online gaming; how gamers to prefer to spend less but...
Financial Express· 7 days agoDuring a 2019 survey of gamers, it was found that 62% of gamers spent money on expansion packs to gain more content to enhance the original game, stated the report.