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Carving a Niche – Why does your brand need a unique brand personality and voice?
Financial Express· 7 days agoBrand Personality: Defining a personality for your brand and using it in all aspects of your communication is essential for building a strong brand. Whether playful and quirky, sophisticated ...
Biden-Trump debate draws over 51 million TV viewers
Financial Express· 6 days agoThe number is about 30% lower than the 73 million people who watched the candidates’ first face-off in 2020, and among the three lowest-rated first...
After hours with Sumon K Chakrabarti, CEO & co-founder, Buffalo Soldiers
Financial Express· 5 days agoEvery time we lock a new client partner, that’s my happiest moment when I close a sales cycle. It...
No room for half measures
Financial Express· 5 days agoDestinations such as Ayodhya, Puri, Shirdi, Varanasi, Amritsar, Tirupati, Haridwar, Katra-Vaishno Devi and the Char Dham route are part of its expansion...
It’s time for the Audio Series!
Financial Express· 7 days agoPeople ended up spending an excessive amount of time on screen—on laptop and computer, on smartphones and televisions—for work, communication and...
New on Disney+ Hotstar in July: ‘Showtime’, ‘Red Swan’, ‘Chutney Sambar’ and more
The Hindu· 7 days agoCommander Karan Saxena, portrayed by the versatile Gurmeet Choudhary, must navigate treacherous...
On the spot: Campaign transforms content into a call for action
Financial Express· 3 days agoBy Anushka Shah, founder & CEO, Civic Studios
First time MP: ‘I practised the oath so that I don’t stumble’
Hindustan Times· 4 days agoThis week, Choudhury returned to Delhi as the first woman parliamentarian from Samastipur, Bihar,...