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    • Users’ Choice

      Users’ Choice

      The Telegraph· 20 hours ago

      The phrase “user experience” was coined in 1988 by cognitive psychologist and designer Don Norman. As the name suggests, a UX designer is responsible for...

    • In defence of the comfort zone

      In defence of the comfort zone

      Livemint· 7 days ago

      What do we have against comfort zones? At its most fundamental, a comfort zone is a familiar psychological state where one feels like one is in control...