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On the spot: Campaign transforms content into a call for action
Financial Express· 2 days agoBy Anushka Shah, founder & CEO, Civic Studios
After hours with Sumon K Chakrabarti, CEO & co-founder, Buffalo Soldiers
Financial Express· 4 days agoEvery time we lock a new client partner, that’s my happiest moment when I close a sales cycle. It...
Max Life Insurance’s Rahul Talwar on Axis Group’s investment in the company besides its marketing...
Financial Express· 2 days agoLife insurance is among the most common types of insurance in India, with substantial growth over...
BrandWagon Adtalk with Godrej & Boyce’s Sumeet Bhojani
Financial Express· 5 days agoQ. What is the difference between launching a brand in today’s digital era versus earlier? The...
It’s time for the Audio Series!
Financial Express· 6 days agoPeople ended up spending an excessive amount of time on screen—on laptop and computer, on smartphones and televisions—for work, communication and...
Chai pe Charcha with BrandWagon
Financial Express· 6 days agoWeekends are usually dedicated to time with my family. I enjoy discovering new stand-up shows on BookMyShow, exercising, and catching up with friends....
Interview: R Venkatasubramanian, Chief Operating Officer, Havas Play
Financial Express· 2 days agoHavas Play has joined hands with tennis icon Mahesh Bhupathi-led SG Sports, Media and Entertainment...
No room for half measures
Financial Express· 4 days agoDestinations such as Ayodhya, Puri, Shirdi, Varanasi, Amritsar, Tirupati, Haridwar, Katra-Vaishno Devi and the Char Dham route are part of its expansion...
Bite-sized content! Social media marketing tips you didn’t know you needed
Financial Express· 3 days agoMastering the dos and don’ts of social media marketing is key to staying afloat and thriving. What...
How are in-game audio ads taking forward the ‘immersive’ factor of advertising
Financial Express· 4 days agoGlobally, the in-game advertising market is expected to clock revenue worth $109.6 billion in 2024,...